– Royal Philips (NSYE: PHG, AEX: PHIA) today announced that it will showcase the company’s latest integrated solutions in radiation oncology at the European Society for Radiotherapy and Oncology’s (ESTRO) 36th Annual Meeting & Exhibition in Vienna, Austria. Philips’ most recent innovations aim to provide integrated solutions in radiation oncology comprising imaging systems, tools, clinical informatics and services to accelerate the time to treatment and create greater consistency across the treatment planning process.
(Photo: http://mma.prnewswire.com/media/508060/RT_Drive.jpg )
Radiation therapy is a proven, effective method for treating patients with cancer. It relies on advanced medical imaging technologies to assess the treatment area, and determine the treatment strategy. Due to its accessibility, speed and accuracy, CT imaging is widely used in diagnosis and treatment planning in cancer care, while MR imaging is also rapidly emerging as a powerful tool as result of its superb real-time 3D visualization of soft tissue anatomy and physiology.
Creating efficient processes that can quickly assess therapy needs on an individual basis, per patient, is essential in providing consistently precise and timely radiotherapy treatment. Reducing uncertainties in treatment planning and enabling individualized, seamless therapy for each patient are top goals of today’s care teams. With integrated tools, systems and software that address the health continuum from imaging to treatment planning, Philips’ radiation oncology solutions streamline processes and workflows to improve radiotherapy planning and delivery.
“Cancer care teams need ways to increase precision, accelerate time to treatment, improve patient care and enhance patient satisfaction,” said Ardie Ermers, General Manager of Radiation Oncology at Philips. “Delivering on our commitment to provide meaningful innovations for patients and care providers, we have focused on providing solutions in radiation oncology to make workflows simpler, faster and more targeted from start to finish.”
The confident path to treatment
At ESTRO 36, Philips will feature the latest radiation therapy innovations designed to streamline workflows and improve both the patient and clinician experience, from simulation to treatment. The following solutions and software-integrating workflow tools will be on display:
Consulting to transform the patient and staff experience
To complement Philips’ radiation oncology products, Philips Consulting offers services that transform the patient and staff experience with a people-centric approach to room, department or building design. Ranging from the development of high-level strategies to methodologies to address operational issues, the program offers services to cover the full design of cancer treatment centers, Ambient Experience solutions (dynamic lighting, sound and video), and recommendations for efficient workflow process management.
At ESTRO 36, Philips will also be hosting a lunch symposium on May 8th focused on the latest innovations in radiation oncology. Find more details on the symposium here.
For more information about Philips’ presence at ESTRO, please visit Philips’ ESTRO event website at http://www.philips.com/ESTRO and follow @PhilipsLiveFrom for updates throughout the event.
About Royal Philips
Royal Philips (NYSE: PHG, AEX: PHIA) is a leading health technology company focused on improving people’s health and enabling better outcomes across the health continuum from healthy living and prevention, to diagnosis, treatment and home care. Philips leverages advanced technology and deep clinical and consumer insights to deliver integrated solutions. Headquartered in the Netherlands, the company is a leader in diagnostic imaging, image-guided therapy, patient monitoring and health informatics, as well as in consumer health and home care. Philips’ health technology portfolio generated 2016 sales of EUR 17.4 billion and employs approximately 70,000 employees with sales and services in more than 100 countries. News about Philips can be found at http://www.philips.comnewscenter
*RTdrive is not yet CE marked.
** Tested in a non-clinical environment with single Pinnacle user and a 5-beam IMRT plan. Excluding time for optional manual adjustments.
For further information, please contact:Alicia Cafardi Philips Group Press Office Tel: +1-412-523-9616 E-mail: [email protected]
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