Power Rental Market size worth USD 16.70 Billion by 2028 | Industry expected to grow at 7.9% CAGR

Pune, India, Jan. 31, 2023 (GLOBE NEWSWIRE) — The global power rental market size was USD 8.85 billion in 2020. The market is expected to grow from USD 9.78 billion in 2021 to USD 16.70 billion in 2028, exhibiting a CAGR of 7.9% during the forecast period. Increasing investments for power generation and high demand for continuous power supply to bolster market growth. Fortune Business Insights™ provides this information in its report titled “Power Rental Market, 2021-2028.”

The power rental market refers to the rental of mobile or portable power generators, transformers, and distribution equipment for temporary power solutions. The market has seen significant growth in recent years due to the increasing demand for reliable and cost-effective temporary power solutions across various industries, including construction, events, oil and gas, and telecommunications. Key market insights include growing demand for temporary power solutions, increasing need for backup power during power

Industry Development:

October 2020: Aggreko announced the availability of its 1 MW solar power rental solution, optimized to serve weak or off-grid applications. Requiring no long-term financial commitments, Aggreko Solar Power can be availed on a short-term rental basis, sans any CAPEX.

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Market Drivers and Restraints:

Rental generator sets are mostly used for supplying power in areas with very low grid connectivity. Mining activities are among the key consumers of the energy from generators as most of the mining activities are carried out in areas located on the outskirts of cities or towns where the power supply through the grid is not available. Mining activities are not long-lasting and are for a temporary period and so, the players involved in the mining industry prefer rental power to meet their daily energy demand. Mining activities generally require higher power rating generator sets to conduct heavy digging operations. Therefore, the market potential for generator sets of ratings above 750 KVA is high in the mining industry. The factors mentioned above are anticipated to accelerate the demand for power generation rental solutions.

Latest trends in the power rental market include increasing demand for renewable energy solutions, growing demand for hybrid power rental solutions, and the expansion of rental companies into new geographic regions. The increasing industrialization and urbanization, along with the rising demand for reliable and cost-effective temporary power solutions, are driving factors for the growth of the power rental market. However, the high cost of power rental equipment, lack of standardization in the power rental industry, and limited access to financing for small and medium-sized rental companies are some of the restraining factors in the market.

Power rental market is expected to continue to grow in the coming years, driven by the increasing demand for reliable and cost-effective temporary power solutions across various industries and the growing need for backup power during power outages. The growing demand for renewable energy solutions, and technological advancements in power rental equipment will also contribute to the growth of the market. However, the high cost of power rental equipment and the lack of standardization in the industry may act as a hindrance to the growth of the market.

The transition towards renewable energy sources is gathering pace across the world, as countries are aggressively weaning themselves off of fossil fuels, primarily coal, to meet their energy needs. As a result, investments in renewable technologies have steadily grown over the past few years. According to the International Renewable Energy Agency (IRENA), solar PV attracted 46% of the total renewable energy investments, while onshore wind pulled 29% of the global renewable investments between 2013 and 2018. Further, the IRENA’s latest report also states that the public investment in renewables stood at USD 21 billion in 2018. While renewables can sufficiently meet the world’s demand for clean energy, an inherent drawback in renewables is that they are intermittent. Since energy storage technologies are still in nascent stages of development, complete dependence on renewables is not yet feasible. Therefore, backup power solutions are necessary for uninterrupted power supply to households and industries. Power rental equipment and services can fill this gap as they are easy to access, are cost-effective, and require minimal maintenance.

COVID-19 Impact:

The power rental market growth rate declined by 12.9% in 2020, reaching USD 9.78 billion in value in 2021 on account of the tanking demand for energy amid the COVID-19 pandemic. For example, towards the end of March in 2020, power consumption in India fell sharply by 26%, according to the data released by the Power System Operation Corporation, as the Indian government announced a strict countrywide lockdown. The International Energy Agency (IEA) also reported a steep 2.5% drop in the global electricity demand in the first quarter of 2020, driven mainly by tumbling economic activities worldwide. With the second wave of the coronavirus sweeping the globe in 2021, economic activities are likely to remain restricted, further diminishing the demand for electricity and contract the adoption of power rental solutions.

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What Does the Report Offer?

The report offers an in-depth impact analysis of the COVID-19 outbreak on this market and incorporates a comprehensive understanding of the market drivers and opportunities. Furthermore, a detailed study of all the market segments is also contained in the report, along with a careful examination of the regional prospects and competitive landscape shaping market growth.


On the basis of power rating, this market’s segments include below 75 kVA, 75-375 kVA, 375-750 kVA, and above 750 kVA.

Based on fuel type, the market has been trifurcated into diesel, gas, and others. Here, the diesel segment commanded the market with a share of 81.1% in 2020.

In terms of application, the market is segregated into continuous load, standby load, and peak load. By end-user, this market has been classified into mining, construction, utility, events, manufacturing, oil & gas, and others.

Geographically, the market has been analyzed across North America, Europe, Asia Pacific, the Middle East & Africa, and Latin America.

Regional Insights:

Asia Pacific to Hold Dominant Market Share; the MEA to Create Lucrative Opportunities

At USD 2.20 billion, Asia Pacific dominated the power rental market share in 2020 and is expected to hold on to its unassailable lead during the forecast period. The premiere reason for the region’s enviable lead in the global market is China’s robust mining and manufacturing sectors, making the country a significant stakeholder in the global mining industry and a frontrunner in the international manufacturing arena. In addition, the soaring demand for electricity in India will be another key factor propelling the regional market till 2028.

The presence of a strong oil & gas industry is anticipated to generate enormously profitable growth opportunities for power rental companies across the Middle East & Africa (MEA). Moreover, the absence of stable grid infrastructure is also foreseen to fuel the need for standby power systems in the region.

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Competitive Landscape:

Investments in Renewable Power Rental Solutions by Key Players to Intensify Competition

With the pressure to switch to renewable sources mounting, leading power companies are rapidly developing and launching rental power equipment designed for renewables. The development of such solutions will enable players to future-proof their products and tighten their hold on the market.

A List of Key Manufacturers Operating in the Global Market:

  • APR Energy
  • FG Wilson
  • Newburn Power Rental Ltd
  • Sudhir Power Ltd.
  • Pump Power Rental
  • Kohler-SDMO
  • Aggreko
  • Caterpillar Inc.
  • ProPower Rental
  • Modern Hiring Service
  • Global Power Supply
  • United Rentals
  • Jassim Transport & Stevedoring Co. K.S.C.C.
  • Shenton Group
  • Atlas Copco
  • Cummins Inc.

Power Rental Market Segmentation:

By Power Rating:

  • Below 75 kVA
  • 75-375 kVA
  • 375-750 kVA
  • Above 750 Kva

By Fuel Type:

  • Diesel
  • Gas
  • Others

By Application:

  • Continuous Load
  • Standby Load
  • Peak Load

By End-user:

  • Mining
  • Construction
  • Manufacturing
  • Utility
  • Events
  • Oil & Gas
  • Others

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Table of Content:

1.       Introduction

1.1.    Research Scope

1.2.    Market Segmentation

1.3.    Research Methodology

1.4.    Definitions and Assumptions

2.       Executive Summary

3.       Market Dynamics

3.1.    Market Drivers

3.2.    Market Restraints

3.3.    Market Opportunities

4.       Key Insights

4.1.    Key Emerging Trends – For Major Countries

4.2.    Latest Technological Advancement

4.3.    Regulatory Landscape

4.4.    Porters Five Forces Analysis

5.       Qualitative Analysis – Impact of COVID-19

5.1.    Impact of COVID-19 on the Power Rental Market

5.2.    Steps Taken by the Government to Overcome the Impact

5.3.    Key Developments in the Industry in Response to COVID-19

5.4.    Potential Opportunities and Challenges due to COVID-19 Outbreak

6.       Global Power Rental Market Analysis (USD Billion), Insights and Forecast, 2017-2028

6.1.    Key Findings / Summary

6.2.    Market Analysis, Insights and Forecast – By Power Rating

6.2.1.Below 75 kVA kVA kVA

6.2.4.Above 750 kVA

6.3.    Market Analysis, Insights and Forecast – By Fuel Type




6.4.    Market Analysis, Insights and Forecast – By Application  

6.4.1.Continuous Load

6.4.2.Standby Load

6.4.3.Peak Load

6.5.    Market Analysis, Insights and Forecast – By End-user




6.5.4.Oil & Gas




6.6.    Market Analysis, Insights and Forecast – By Region

6.6.1.North America


6.6.3.Asia Pacific

6.6.4.Latin America

6.6.5.Middle East & Africa


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